About Our Marketing Programs & The Industry
Our curriculum is designed to prepare students for entry-level positions in marketing and related areas such as market research, advertising, sales, retail, wholesale, customer relations, shipping and receiving, and transportation.
Marketing, market research, and advertising are the arts and science of understanding what products and services people want or need, then convincing them to purchase those products or services from your organization. Marketing and advertising professionals work in virtually every industry within particular organizations or for agencies with diverse clients. Salaries typically range from $31,000 to over $208,000 with an average salary of $103,000 annually depending on the position and experience required.